As featured in the Minnesota Business magazine
- March 2008 Edition
By Elizabeth Millard
Horizontal Integration creates a diverse yet fused trio of services to help clients make the most of the IT and business blend.
Investors know that to achieve long-term growth, stability, and success, they should diversify their portfolios. For Edina-based Horizontal Integration, they believe the same principle applies to their service offerings and operations.
Combining interactive marketing with enterprise business application development and staffing services, the firm is a consulting shop with increasing clout. Not only can clients understand how technology is affecting their business, they can also benefit from software application development, and a pool of IT-savvy and business-sharp candidates that can continue honing strategies after Horizontal Integration’s engagement. The fusion is a crucial one in the current corporate environment, where mission-critical applications don’t just hold data in a static form, but also act as dynamic drivers of customer retention, marketing strategy, sales efforts, and business goal creation. Executives may still be the drivers of overall operation, but applications that can bring data together and supply a holistic..........